Web Usability (UX)

Poor usability is the number one reason why visitors abandon websites. When a website leaves people wonder how to use it they leave. Website usability directly affects your company reputation and revenue.

We build websites that offer the best user experience:

  • Website structure and navigation is logical and intuitive
  • Information architecture follows the right hierarchy organized and important information is emphasized
  • Content is presented in a pleasing and consistent manner
  • Website copy is clear and concise
  • Headings allow for scanning and typography enhances the reading experience
  • Navigation and calls to action gently guide your visitors to take the next step
  • Design enhances their experience with your website and your brand

Web usability goes hand-in-hand with the principles of Search Engine Optimization and Web Accessibility. Focusing on good user experience will allow you to attract wider audience and achieve better positions is search results!

Find out how we can improve your website

Request a consultation

Who We Are

ADWebcom is a creative web design agency based in Georgetown, Ontario.
We provide high quality website and graphic design services for wide range of industries with a soft spot for non-profit organizations and charities.