Canoe Bay Developments embarked on a journey to build an adult living community in Ottawa's Mooney's Bay (known as Canoe Bay). Their web presence has to serve various purposes at different stages of the development. At the very first stage the website is the source of information and means communication and gathering input from the public. Once approved, the website would expand substantially to provide full details about the project, residencies, apartments, retail and amenities. It will become one of the main lead generation and marketing tool.
Therefore, to save the client costs, we built the website on a robust CMS system from the start. New functionality can be added as needed. The website was built up-to-the principles of SEO and is on the right tract to rank high in search results. ADWebcom continues to maintain the site.
Services and technical features
- Website development
- CMS, Responsive design
- Multimedia support
- Social media sharing
- Advanced SEO
- Google Analytics and Google Webmaster Tools set up